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#StepUp initiative by Iris comes to the aid of opticians in India

In a bid to help opticians recover from the lockdown related to the Covid19 pandemic, the Iris Brands’ team has come up with the idea of what they call #StepUp initiative. The #StepUp initiative is a six-month-long communication plan to help opticians connect with their customers. It has monthly programmes planned up to December, 2020 […]

Iris Brands participates in VisionPlus webinar ‘Bridging the Digital Gap in Eyewear Business’

Femina Flaunt, Ganko, IRIS Brands, Kosch, KoschPartner / tbz

Mr. Bhavin Kothari, CEO of Iris Brands recently participated in the first webinar organised by VP Academy on May 02, 2020 He shared his views on the issues faced by the opticians because the digital world is too expensive and too vast for the opticians to manage on their own. He stressed that being digital

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