Category Archives: IRIS Club

#StepUp initiative by Iris comes to the aid of opticians in India

#StepUp initiative by Iris comes to the aid of opticians in India
In a bid to help opticians recover from the lockdown related to the Covid19 pandemic, the Iris Brands’ team has come up with the idea of what they call #StepUp initiative. The #StepUp initiative is a six-month-long communication plan to help opticians connect with their customers. It has monthly programmes planned up to December, 2020 for which the Iris team would create communication material to attract customers to the optician’s store. These include flyer inserts for ... Read more
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#KoschPartner – Alankar Eye Care Wins Award for Excellence in Customer Service

#KoschPartner – Alankar Eye Care Wins Award for Excellence in Customer Service
We always knew it, and evidently so did all the customers of Alankar Eye Care. When these elite opticians won the award for Excellence in Customer Service – Boutique Store (Metros) at the ZEISS ‘YOU&EYE’ AWARDS 2018 it didn’t surprise us. But it did make us proud — proud to be associated with this exemplary retailer as a #KoschPartner. It feels good that an optician that has been recognised for their insight into customers’ tastes has also chosen to include KOSCH ... Read more
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KOSCH begins its ‘Escapades’ with a ride to Leh-Ladakh

KOSCH begins its ‘Escapades’ with a ride to Leh-Ladakh
KOSCH launched its Escapade series in India with a ride to Leh-Ladakh on the 4th of July. Mumbai, July 12. 2018 — Staying true its brand promise, KOSCH eyewear had its select stakeholders take a break from everyday life and experience what life has to offer beyond the nine to five — a chance to exhale, step out of their comfort zone and live life to the fullest. The six day Leh-Ladakh expedition with KOSCH delivered an experience of a lifetime, with an adrenaline-packed ride to the Nubra ... Read more
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